Main Article Content
The article treats of the problems related to the existence of celebrity (fame). The case of celebrity in the popcultural reality is an interesting novelty in Polish sociology, yet poorly considered and shaped empirically or methodologically. The main purpose of this article is to present essential characteristics of being a celebrity in Polish media. In this study, the celebrity has been presented using the example of a music journalist and TV show host – Kuba Wojewodzki. His behaviour, broadcasts and comments regarding others in the show business, have been taken into consideration and analysis. Categorisation is an important element in analysing the content of mass media and has been used in this article. All considerations were placed in theoretical frames of pop culture. The main purpose of this article is to answer the question which reﬂects the leading problem of this work. Hence, what are the characteristics of a celebrity and what are the social consequences from performing the celebrity role of in society and models of masculinity.